Marketing Success Tour - Dallas Conference - March 26 - Sales + Marketing Training for Health Insurance Producers, Agents, Brokers, GAs

Note: You are not locked into one room! Your ticket allows you to attend sessions in either of the rooms and tracks.

Keynote: The Changing Landscape of Health Insurance
8:00 AM - Main Room – Jeremiah Desmarais
Nearly 4 out of every 5 individual health plans purchased today use the Internet. Plus more than half of all seniors are now online. Jeremiah will explore these and other trends — as well as offer specific steps top producers are taking to capitalize on them.

How To Grow Your Agency One Lead At A Time
8:30 AM - Main Room – Clint Jones
If you’re not tracking your lead ROI, you may be leaving thousands of dollars on the table. Clint Jones, co-founder and CEO of Norvax, will show you how lead tracking can help increase your close ratios and bottom line – with effective tools and tips you can put to use immediately.

Proven Methods For Breaking Down Common Sales Objections
9:00 AM - Main Room – Rob Liano
“I have to ask my husband/wife.” “Can you call me another time?” “I’m just shopping.” Knowing how to overcome these and other common sales objections is what separates regular agents from top producers. Rob Liano, a recognized national sales trainer, will show you how.

SEM - How To Drive 10X More Traffic To Your Website
9:00 AM - Breakout Room - Rey Villar
The key to driving more traffic to your website starts with getting higher search page rankings on search engines — especially Google. You’ll walk away from this detailed presentation with at least 50 proven tricks and tactics for getting more online shoppers to your website.

Creative Ways to Finance Your Agency’s Growth
10:00 AM - Main Room – Stephanie Simmons
It takes money to make money, and today’s economy still offers tremendous opportunities—especially for insurance agents. Agents are better poised to capitalize on accessing financing than they realize. Stephanie will provide several options for agents looking to grow their business, purchase or sell an agency by utilizing creative financing.

Increasing Your Word-of-Mouth Business With Social Media Marketing
10:00 AM - Breakout Room - Rey Villar
Facebook, blogs, online forums, MySpace and LinkedIn are more than just buzzwords. They’re reshaping how people are staying connected and interacting. They’re also offering new avenues for agents and brokers looking to build “communities” for their products and services. Rey will provide you with a 10 step process for getting into – as well as more out of – social media marketing.

Secrets of Successful Top Producers
11:00 AM - Main Room – Richard Cantu, Lucian Blackburn & John Cooper
Want to see how top producers get it done? We assembled three of Texas’ top producers, who’ll share with you their sales, technology and web marketing tips for building your business, no matter how old (or young) you are.

How to Close With Just 1 Phone Call
1:00 PM - Main Room - Rob Liano
Rob has built a large portfolio of health insurance clients working out of his beachfront home on Long Island by using the “1 Call Close” approach to sales. In this hands-on class, he’ll show you how you can use this strategy to close more leads … faster.

Creating an Email Marketing Campaign on a Shoestring Budget
1:00 PM - Breakout Room - Rey Villar
With the right resources, you can launch a successful email marketing campaign for a fraction of what a traditional direct mail campaign costs. Learn how you can design and launch an email marketing plan that continuously hits thousands of prospects for only $1 a day!

Q&A with Joe Stevens, Super Producer
2:00 PM - Main Room
Joe quickly established his top producer status, using his home office. Now he closes more than 300 applications a month. Take part in this lively Q&A as Joe shares his proven strategies for becoming a super producer.

Norvax Clinic: BrokerOffice, LeadMiner and Quote Engine … 4 In Depth sessions in a row!
3:00 PM - Main Room
Current Norvax customers are invited to join Steve Greanias and the Norvax Client Services team in a 2-hour information-packed session that’ll show you how to get even more leads and production from your Norvax tools. Get a detailed exploration of the Norvax Quote Engine, BrokerOffice and LeadMiner, and learn tips on how these powerful tools can help take you to the next level. Bring your laptops!

“Must Have” Website Elements To Increase Lead Generation
3:00 PM - Breakout Room – Rey Villar
You finally have a website with decent traffic, but where are your leads? Chances are your website is probably missing key lead-conversion elements. During this 2-hour workshop, we’ll also review YOUR websites to give you specific tips for strengthening your online presence.

1-on-1 Sessions
In addition to the Norvax Clinic, current Norvax clients can sign up for a 20-minute one-on-one session with a Norvax client service specialist. So bring your laptop when you attend the conference. The sign-up sheets will be going out to all registered conference participants shortly.

Industry professionals can document their advanced training with one of two certificates that will be offered during the conference:

Certificate in Advanced Sales Development
Certificate in Online Marketing Strategies

To receive a certificate, participants must.

1. Select a track - either Advanced Sales Development or Online Marketing Strategies.

2. Attend at least 3 of the classes offered in your selected track.

Note: Participation in either certification tracks is totally optional! Participants can opt out of the certification track at any time and are free to attend any sessions.